ûζҪûӽdzصȥ˼ǵDZڵļǹҪǾܹ߱ͬͬתΪվԺͻ
ûһֱŻıؾ֮·ȻȥûҲ©õûҪ߿ͷû̸罻ý廥ûе濴ÿһûվƷˢ
Щй뵽վĵһŻѭȷվܹʱʼաûҪ
վ㶮ҵ˼仰Ƽʵһ̵?ʹ趨ķûΪȥȷȥȥֻǵվŻǿҵгӱΪûвɻȱֻ
֮ЩӦվҡϢࡢܴȷĿĶȴڷҳϱֵ桢ϢըͷתҪҵijЧȴҪڲIJ˵̽տҲ?
֡ûشϰûʱûԲƷӡʧһͬȥö֮ҲѡԶվҲõתϢȷ֪ûôһĬȻԽ
վ㶮ҵ˼Ƕû?ȷʦͿһֱ˼ÿẮĴӵ¶ýӲĽ鶯ÿһÿһΪһ˳õͬվܹҡʱ㲻һһֵεĻһ̽µ֪
ЩϲĶЩƫԢĿƵ̳Щϣͨʶṩʽܹ֪ûûվͣʱԻƼûΪݺƫΪƼܸȤܹûûܵվʶҡ
վƾ֤ü¼ƼϲƷվƾ֤ĶϰȤѶ
ûνվġ̵˳ÿһڶӦΪûáݾ
ĵЧûҪܹҵ?ҪĹֱ۵IJ˵?ǿʢվЧȷû·ĻʯûһģվܹܵظصԶƲûͼ⼴ǡת̣ע?վύ?ÿһ취Ӧþܵؼ
̭Ҫ?ֶṩָŻýûIJżתûдʱϵͳܹƾ֤Ѿд?ϢԶûһΪվ̫ˡװͳһ飺ڵûڵԡƽ塢ֻȶװϻվ
ûǻҪʶĿû˭ǵꡢԱְҵȤϲϰߡʹվĿʲôΪ˻Ϣƻ?վ?ijͨûСGoogleAnalyticsٶͳƵȣû̸ʾӲ?ַճ塢ʻû
һģûһеķʸ?ҽȴ֪˵ϸ֢״ɻжֻûŻںվƺսеķʸ
ΪǡҪûվϵÿһεÿһͣÿһת̺ϢҪעIJǡûʲôҪ˼ûΪʲôôһûijƷҳͣȴûйζŲƷϢǮֻԥ
ǵվܹԴûһ?Ҫ֡תΪεļֵûճԡƷҳ϶վյҵתһλͻ?ָٳվ㶮ҵ˼仰һڴڴ?վܹȷػӦԼͼṩкļֵ
Żվ˼ǿʢ
սԵľƥûվһΪ˻ȡijϢƻǷܹȷʵʱ֪ǵҪǶݾϸ廯?
SEOŻǻȷվܹ桰ܹĿû?ҪʵоݵĽṹĽDZزٵĻûXX⡱ʱվܹǰ⼴ǡĵһʽ?ûϢƫøͬ
ԻƼǡҡֱ۵֮һ?Ƶƽ̨ġϲAppġƼٵѶġΪ㶨ơЩЧͼվø
ⱳ벻ЭͬˡƼƼȶ㷨֧Эͬ˵ǡƵϲʲôҲϲʲô㹺һijλߵϵͳܻƼλߵƷǹͳһҲϲ鼮
Ƽ?ݵñϲƻӰϷϵͳͻƼпƻñǩӰƬƼ϶ҪŽڵִѵƼЧ
㷨ĿẮվҪ¶ʱһ㡱վǼӵϲĹָ㷢µȤʵʱһ֪ĵĻһЩ벻ľϲ?ijĿĵʱվƼùݺͻƱܸһЩصĻһرŻȯ
֮ûܹҵϢתôվݽṹֵûʡת·ҳͣʱ䡢ܹǷûΪģʽе쳣ͼӶҵŻվͻƿ
ٴûĻеһܹûʶվǵϲƲǿѨվÿһϸڣ
Ӿ棺ɫʵܷûdzȡרҵվѡǷͼƬǷкƷƵԲûһĸӤƷվ͵ɫʺܰͼƬûܵ徲棺ťķǷʵʱѺǷдǷӱһͨõĽܹûܵغͱע
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ҡЩײϸ֮һվһ٭ʵʱӦͶ
1.ֱ۵ĵϢܹվҲҪġûվͨȷ?Ŀǵ?ûҪƷѴʱȥѰôվѾʧȥˡĿϢܹܹû֪Ҫȥܹɵ?ִĿĵ
ҪϢࡢ㼶áǩȷû֪ϰ
2.Ի龳ݳ?֣ҡվܹƾ֤ûݡƫá龳̬ݵķûṩ꾡ָͽ̳ûṩĹЧרҵ?Ϣڵվƾ֤ûĹʷ¼չʾԻƷƼƽ̨ƾ֤ûĶƫƼص?ºƵ
֡ơûܵ?Ӻͱ?ȷ
4.ӾĸýãϢ?ըʱֵݿԵÿͼƬƵƵȶýʽܹתϢһȫѡͼƬһйµĶƵڵһʱסûõתشϢ
һеķòϼžľһγطƵĹڡ侳ӶȰ??
5.ȷ㷨ϵĵߣǿѧϰʹƽ̨㷨ŻݵΪӭ㷨ݵ϶㷨ǹϲ̫ӭ㷨ܻݱһʧȥĸԺͼֵġǽϵĻ?ϵ
һΪϢҲҪϤϵġȻҲҪѧȥΪһļ
1.ͬȥĶĶ˵ʱʵվڶԷĽǶȥ˼ǵᄈʲôǿܵ״̬ʲôҪԼıȥҲҪڲȷֱӷ
ڶ£ӵ빲ʶáվ
Ȼվ㶮ҵ˼ѳΪʱһ̵źǸôֿɼẮĻһͨȷⲻһյһԡͬսԡڡڻõԼ
ݴߵĽǶҪѧϰûΪġԺͱ﷽ġûָĻܱijС˽㷨ƽ̨ζҪڼұ?ѧǵݸױȷ
1.Ķλı?Ϊ˭дתĽϢʲô罻ýdzһЩģɢȻ㿴˰Ҳס侫ͼһԺĻһȫڹһشԷȻԡ
ҡ¥ĻڶûȷҪƷۡվûĽǶȥ˼ΪʲôʲôʵĿĵǻЩ
ҪǾ꾡ûоͨû̸ʾӲ졢ԲԵȷûʹݺͷҪҪѧЩû?ʹûֻ˵ҲXԵԭɿDz?ȷXʲôXĹЧкǵԤ
Ҫʵ֡ҡվ벻յ֧վġǽẮůľעں
1.ԻƵƽ⣺ܹǶûΪ?̫ܵ?վáеȱζҪĻûĿȷƼ?ʵԻ
2.һŻûһֱתҲһֱǰҡվһȹҪһؾûоƾ֤Ż͵ÿһε?ӦԡûΪĿ
3.ŵͬ뷴ƣûṩ濴ûһҡ?Ҫ;ݵķʵʱӦûʺͽܹûܵҲΪվˢṩIJο
վ㶮ҵ˼ǶվĿǶδվƫָվٽһϢתĹܹȷûԤṩʶĻʱʵˡҡʱܹûĬվؽӱΪûвɻȱı
ûۡÿڱΪõùϵάһ?ԵһͨһԻĻһֱοûĹϵһûתΪʵ˿
վ㶮ҵ˼俴ӵʻʵһݳڴҪDzҪҪľע㹦һվܹûе֪ǵDZԽǵһϢһܹûֵεֻ
ֻеվѧᡰû˼Żֵʶǿ
һ£ʧٵĵ졪ϢѰ?
վ㶮ҵ˼仰µƺһ?ĵȴ?ĵ?ĽһϢֿɵõʱָᴥ±ǰǷһȫĹһƪעѪ?Ƿһʵ˲ʱܻһԼڴԷ˵˭εġվǷ?
֡ǼӵϢǰȷʶڶǿ㷢һܱ?һⲶȻ֯һƬǵʵûϢըܱ罻ý㷨ĺϴĿһ˭һڴġվʱȴԵĮ
һǷйһ̳һŶʱڴרҵ?ȴֻյؽҪ罻ýһųƬŶԹ?ȴֻջ˼ѰġޡȫIJһ˶Ͷ˴ڵʱ;ȴƽӹ
һվ㶮ҵ˼һϸıһ˿ʧٺ
ʧٸԴڶԹע?̫ԴڶͬʵʵѰԶԸȷԸ˽ʵӦ˾ĹȴijˮƽҲΪĤ´ẮĻIDƬϢñ?תʧñӦͼģ
ü̵֡ʢֻСȦӲŶĹͼԼ˭ˡĽȻһڲܽȻһλûᄈļӳܱΪ̱̱?һȫƵĺڼػѵʱ
Щϸ֮ܳΪ롰֮ĺ蹵
ʹõÿһվƽ̨罻ý塢վɼʱͨѶϢתǰǰԼȫͬȷȷϢתԶе֪ӹվΪЩϢ?ơЧԼ㷨DZĬӰȷı
κ֮ǰԼҵĿ˭ϣͨҵݻʲôȷر?Ŀ?ʹʵ⡢?ǩ֯ݵĽṹֹרҵĿǸר
2.¶ϸڵ棺ϵϢƬܸиĵЩªйҪͨ꾡ñ˵Һѹò?ɭͻȻһС˽̲ס
ϸ˵Ĺʶʵ?ڶгԳҲûľıζ
3.ȺĹڻһġվ?ݵƽ̨ȺķΪݴҪ?ڻظ̸һЩñʡͶƱԼû뵽ݵĴ
ᳫһø˷ԼĹȻЩѰҹʶ˫ĻܹʶҲǸܵӺͱȷ
ȷվڲװ϶ܹṩһ¡ͨǡûķӦʽơƶŻDZزٵĿ
ٴոάִյΪվûṩ˸ǿʢĹ
˹ܣAIͻеѧϰAIǾиûΪչûʵܿͷͨAIûĶԻ¼ܹʶûDZڵĹԻĻӦԲûȫûʵָûȺӪս
ûó̵ͼûվϵóʶûÿһʹͻԵŻ
ֵתιվġΪ˸õתֵû
ֵDzƷ?ЧվƷƵĽҪûܹȷܹ֪ķֹʹùרҵɬ?áûԡȥͬڱûΪ?վǾԸԼ
Ƽ㷨ͼ̫ͨʷܸȤһ֡?һֻݵġԵġڡ֪ʲôǡʲôܡһǿɫʵʱ㷨ܲɾеϸƾ֤ݵҪʡתжܻӭˮƽ
һǶԡվڴʵǶһ֡ܡڴһܹԽẮʵʵġܡϣվϢתվܳΪͷԵĹʶڻϱԼʱDzתϢչʾһܱȷ
ĻЧʺޡת̸ЩĻָƺΪȨݼֵıЩҪʱҪ꾡ƷζҪȹʶױûƺһȺϢӾػβźȴ֪мȷϵƬϸ
ǷҲйʱãã㿪һվûüϸоƺӵжһƽѰҵϢƼѾõIJ?ƷһһĪľϲȸȻƺһġ٭֡վû?߾硪
վ㶮ҵ˼仰ǶվĿǶܷ?ӦûڵûЧʵڴԸԻԸԼʶ
ϢըʱվѲ?չʾϢƽ̨һûȻdzһΪֻҪݸϸûȻȻȷǵͼʵվ㶮ҵ˼ʵվӪĽ㡪û?
һûվܹһλû?ϸ֮Ԥδ뷨
վǾ̬ĵݰûҪԶȥѰյķϢĿɻȡԴ?ԶֹڴǼӵҪƥǶûΪģʽϰߡDZȶ
Щ㾭ݹ˵ĵƽ̨һƷ֮ߵʽҰǡݡ?͵ƷǡǡһѹûȴõСʱ֡?ȷĸܱȻ
֡ǽڶûΪݵ?֮ͨ㷨ģչûһжӶṩķ
һվ?һվĵҵҪıƻᾡܼ̭û뱾ǮҳṹкĶϰʱӦվÿһڶ?˳ƺվѾԤƲÿһΪ̺·֡Ĭ
3.ܵƼϵͳǿʢƼЧվҡ?ҪƥҪȷûͼṩܾ빦ЧƼϵͳҪһֱŻ㷨ӺϢھûȤڴ˻һЩϲԪû̽µĿ
4.ЧĽ?ÿһӦþܵؼṷ̂û˼Ǯע¼Ӧӯ֧Ӧ徲ɿҲͨдӦֻܻ̭ҪֶûվĻܵɡôҡȻ
5.õ?ԣҡվǹЧϵ֪ϵĹʶͨվӾơİšһЩϸĶЧһľע?վϻԽ͡ůһû?ʱվԽǰ
ͨûվܹشû
2.ķ뽨ԵĽijݱʶʱķñ̸ۡתвĿҲغͽԵķֹ
3.Ϣȵ֣̽ϢҪ߱ϢαЩ㱬Ȥ̽ȥʶ䱳ĹºŻء
4.조Ⱥռ䣺ǿԶȥѰЩ־ͬ־ϵȥԼ?ȺĿռ˸ȷҲױʶ̳Ҳ¾ۻ
վ㶮ҵ˼ʵһڻ˳Բʽ佹ʼǹ֮?ȷ?ʧٵĵﵽʶҪϵǰͬļֺͶ
ǿԸرϵػʱǾͻᷢԭǸſẮĻشϢȻҵ˭ˡվ˭ˡTA˭ˡԼյǻʱֵһ̶